Economy Middle East

Economy Middle East takes an independent and impartial approach to the latest news and insights into the economic sectors of the Middle East.

As the voice of the region’s economic sphere, we offer a fresh perspective on diverse topics, including Banking and Finance, Technology, Energy, Sustainability, Real Estate, Hospitality, Tourism, Socioeconomic affairs, as well as the business of sports, health, branding, and more.

Our content includes analytical pieces by experts, investigative reports, and captivating business stories that keep our readers informed and engaged.

Available in both English and Arabic, we feature C-level executives and key opinion leaders from the region and beyond. Our goal is to provide our readers with the latest insights and trends in the Middle East while offering an unbiased and balanced perspective on business opportunities that attract FDI and large investors.

The Challenge

Developing a website for Economy Middle East posed several challenges. Firstly, ensuring a seamless user experience across diverse sectors and regions required a thoughtful approach to content organisation and navigation. Secondly, integrating a reliable and scalable content management system to handle the dynamic nature of news updates and digital magazine publications was crucial. Lastly, implementing a secure and user-friendly subscription system to allow users to receive personalised news updates, magazine and newspapers presented an additional challenge.

The Approach

The development team adopted a phased approach to tackle these challenges. They began by conducting thorough market research to understand the specific needs of users in different sectors and regions. A responsive and intuitive web design was implemented to enhance user experience, ensuring easy navigation and accessibility. The team integrated a robust content management system, enabling quick and efficient updates across various news categories. Additionally, a secure and user-friendly subscription model was implemented, allowing users to personalise their news preferences and receive timely updates.

The Outcome

The result was a dynamic and user-centric website that successfully addressed the challenges posed by the diverse content requirements of Economy Middle East. The website seamlessly organised news across different sectors and regions, providing users with a tailored and informative experience. The digital magazine feature added a rich multimedia dimension to the content. The subscription system allows Economy Middle East subscribers to deliver news updates. Overall, the outcome was a successful online platform that met the client’s goals of disseminating news effectively and engaging with a wide audience.